Riebes Auto Parts joins in sponsorship of new weekly "Kids Dash" event at Placerville Speedway
For decades, Placerville Speedway has been home to families every Saturday night who come to the El Dorado County Fairgrounds to enjoy hours of affordable entertainment. Now, Placerville Speedway is partnering with sponsor Riebes Auto Parts and reaching out to the young fans in the stands with a new weekly event in 2013 known as the "Riebes Auto Parts Kids Dash" that is sure to excite the young fans and bring them close to their heroes at the El Dorado County Fairgrounds.
Riebes Auto Parts is a family owned and operated business that was established in 1956. Over the years, Riebes has grown from one location to twenty, making them the second largest NAPA Distributor in the United States. Riebes offers the largest selection of auto parts and accessories supporting both the retail and the wholesale customer. They provide unsurpassed customer service that is best described under their slogan "Great Parts, Great Prices, Great People."
This new event will take place following qualifying and heat races each night at Placerville Speedway. Funded by Riebes Auto Parts, the "Kids Dash" will place two random drivers each night head to head in a match race prior to the feature events of the evening. These two drivers will be selected through a sign up process earlier in the evening and entrants will vary throughout the year.
On the grandstand side of the speedway, one lucky youngster's name will be drawn each evening as the grand marshal of the Riebes Auto Parts Kids Dash. The event will be run in classic match race style with both drivers giving it their all for a mere two lap race. Both drivers will be compensated for their participation by the Riebes Auto Parts Sponsorship and once the checkered flag waves the luck youngster will have the opportunity to accompany the winning driver on the front stretch of the speedway where they have their picture taken with the winner that appears on the track website and various media. The youngsters will be awarded their very own trophy and a complimentary t shirt by the speedway.
"This event is for the kids and we are excited that Riebes Auto Parts has partnered with Placerville Speedway for it," said Bill Sullivan, commentator and media director for Placerville Speedway. "Every kid in the grandstands comes here to cheer for their heroes and the young at heart is one of the greatest parts of this sport. I know personally…I was one of them growing up at this place. The Kids Dash gives them a great chance to get closer to those heroes and be part of the winning experience with the trophy, photos and the cheering crowd."
Riebes Auto Parts returns to the sponsorship team of Placerville Speedway for what is expected to be an action packed season in local auto racing. With an economy slowly on the rise and newly formed community sponsorships such as that with Riebes, a stellar, action packed schedule and many new and returning drivers anxious to hit the track, 2013 is looking to be a great one at the Placerville Bullring.
Riebes Auto Parts has location just seconds away from Placerville Speedway at 2885 Ray Lawyer Drive in Placerville as well as 4050 Mother Lode Drive in Shingle Springs and Pollock Pines at 6510 Pony Express Trail. They join a long list of contributors to the championship season with is presented in part by Red Hawk Casino, Hoosier Racing Tires, Coors Light, Thompson Auto Centers and the Mountain Democrat.
Associate sponsors and partners for 2013 include ADCO Driveline and Custom Exhaust, Minute Man Press, The Paint Spot, Food 4 Less of Cameron Park, Carl's Jr. Restaraunts and Doug Veerkamp General Engineering who aides with equipment needs when they arise.
Local media partners for 2013 include The Mountain Democrat and Life Newspapers Group, The Windfall, Foothill 7 Television, Adventure Magazine and the Georgetown Gazette.
The 2013 racing season has plenty to offer in 2013 with a wide variety of racing venues, a series of special tribute races and many high caliber nights of racing. To keep up with all the information on the season to come visit www.placervillespeedway.com.
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